Above, Henry Ford with his horseless carriage
Ford CEO Finally
Confirms New Business Model
124,498 views
May 18, 2023
Ford, one of the automotive industry's longstanding giants, is embarking on a transformative journey with a new business model that closely mirrors Tesla's successful approach. In a bold move, Ford has shifted its sales strategy to focus primarily on online sales, revolutionizing the way customers purchase their vehicles. By adopting an online-first approach, Ford aims to streamline the car-buying experience, offering greater convenience, efficiency, and transparency to consumers. With just a few clicks, customers can explore Ford's lineup, customize their desired vehicle, and complete the entire purchase process from the comfort of their own homes. This paradigm shift eliminates the traditional dealership model,allowing Ford to directly interact with customers and establish a stronger connection throughout the entire purchasing journey. By cutting out the middleman, Ford can deliver competitive pricing, provide enhanced customer support, and deliver a seamless digital experience. The online sales model also enables Ford to stay at the forefront of automotive innovation. With the ability to swiftly roll out updates, new features, and over-the-air software enhancements, Ford can keep their vehicles up-to-date and offer customers the latest advancements in technology. While Ford's transition to an online sales model may disrupt the traditional dealership landscape, it represents an exciting leap forward for the company and the industry as a whole. By following in Tesla's footsteps, Ford aims to cater to the evolving needs and preferencesof modern consumers while embracing the digital age with open arms.
Watchman
comment: I wish Ford customers good luck when they complain to corporate Ford
employees!
https://www.youtube.com/watch?v=zysutdxLHak
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