JP Morgan forecasts
gold will rise toward $3,000 per ounce this year. Goldman Sachs analysts also forecast bullion will reach $3,000 by the end of
2025 amid continued purchase from central banks around the world. Wall Street analysts expect gold's rally to keep going in 2025 after the
precious metal saw its biggest annual jump in fourteen years. On Thursday Jan. 2nd gold futures jumped more than 1% to hover above $2,670
an ounce, their highest level since mid-December, as investors welcomed a new
year with expectations of at least a couple more Federal Reserve interest
rate cuts and more bullion purchases by foreign central banks. Although the precious metal's rally stalled following Donald Trump’s White
House victory in November, gold still closed out the year with a gain of over
27%, beating the S&P 500's gain of more than 23%. Heading into 2025, JPMorgan analysts wrote “we maintain our multi-year
bullish outlook on gold for a third year in a row,” adding “gold still looks
well situated to hedge the elevated levels of uncertainty around the macro
landscape heading into the initial stages of the Trump administration in
2025.” “Surveys and history suggest that EM [emerging markets'] central banks buy
gold as a hedge against financial and geopolitical shocks,” the analysts
wrote last month. The firm sees gold rising to $3,050 if central banks purchase more than
expected. It also said prices could stall at $2,900 if the Federal Reserve
decides to only cuts interest rates one more time this year. Recent sticky inflation prints have raised questions over how quickly the
central bank can bring down the cost of borrowing, and economists view some
of the policies proposed by the Trump administration, such as higher tariffs,
as potentially driving up the pace of price increases. If the Fed lowers rates at least two more times some market watchers
anticipate retail investors could be pulled from the sidelines as they aim to
preserve wealth and hedge their portfolios. “The retail investor in the US did not really participate in 2024 all that
much," Steven Feldman, co-founder and CEO of GBI, a physical precious
metals platform told Yahoo Finance. "If interest rates were to decrease a bit, or there’s more pick up in
inflation or stagflation, I think US investor retail investor flows should be
good so that will be supportive," he said.
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